After GM's recent advertisement aimed at College Students across the country offering discounts so no should have to sink as low as having to buy a bicycle to get places the company now publicly apologizes for the ad.
Bicycling enthusiasts across the country started shouting at General Motors on Monday over this ad in several college newspapers pitching GM discounts as a way to avoid the suckitude of biking places. Within hours, GM apologized and promised changes. Here's why it's so sensitive.
Bicycle manufacturer Giant also responded to the ad and published a similar version of it in response. Well said.....